Browse Items (436 total)

ZJBEM_Vol_4_Issue_1_(1)-3-119-136[1].pdf
This study examined the effectiveness of open days as student recruitment tools in higher
education, focusing on Midlands State University (MSU). Open days are widely regarded as a
crucial marketing strategy in higher education, offering…

Position: 406 (103 views)

ZJBEM_Vol_4_Issue_1_(1)-3-137-153[1].pdf
This study explored the role of people analytics in enhancing strategy execution, focusing on
its impact on workforce alignment, decision-making, and organisational performance. Using a
Systematic Literature Review (SLR) approach grounded in the…

Position: 396 (111 views)

ZJBEM_Vol_4_Issue_1_(1)-3-154-165[1].pdf
The transition from a traditional face-to-face learning mode to Open, Distance and Electronic
Learning (ODeL) has become increasingly relevant in the context of Zimbabwe’s educational
landscape, particularly for sectors requiring specialised…

Position: 5 (464 views)

ZJBEM_Vol_4_Issue_1_(1)-3-166-172[1].pdf
The rapid proliferation of social media has transformed content marketing into a critical
strategy for firm survival in the digital age. This research paper synthesised the existing
literature to evaluate the impact of social media content…

Position: 420 (84 views)

ZJBEM_Vol_4_Issue_1_(1)-3-173-178[1].pdf
This paper proposed a novel training framework for enhancing taxpayer education and
compliance in Zimbabwe, with a focus on bridging the gap for sustainable tax revenue. The
study addressed the pressing challenge of low tax compliance within the…

Position: 400 (107 views)

ZJBEM_Vol_4_Issue_1_(1)-3-179-194[1].pdf
This study investigated the prospects and limitations of women's economic empowerment in
Harare, Zimbabwe, focusing on the experiences within the Harare Metropolitan Province.
Employing a case study design, this research utilised qualitative data…

Position: 263 (166 views)

ZJBEM_Vol_4_Issue_1_(1)-3-195-205[1].pdf
The study sought to find out the influence of employee engagement on organisational performance at the Zimbabwe Open University (ZOU), which is a state university. The study was informed by the persistent feature of ZOU in the media for wrong…

Position: 436 (39 views)

ZJBEM_Vol_4_Issue_1_(1)-3-206-222[1].pdf
The purpose of the study was to determine the effectiveness of appointment systems for public entity boards in Zimbabwe in enhancing meritocracy, given the contribution of the parastatals
to the national economy. Most public entities in Zimbabwe…

Position: 435 (46 views)

ZJBEM_Vol_4_Issue_1_(1)-3-223-234[1].pdf
Emotional intelligence is not a luxury, but a necessity in Zimbabwean public health institutions.The aim of the study was to determine the nexus between emotional intelligence and aperformance of health sector employees in Zvimba District Hospital.…

Position: 434 (47 views)

ZJBEM_Vol_4_Issue_1_(1)-3-235-249[1].pdf
The adoption of electronic Human Resource (e-HR) records is transforming HR management globally, offering enhanced efficiency, accessibility, and decision-making. However, in Zimbabwe, organisations face significant challenges in data privacy,…

Position: 430 (56 views)

ZJBEM_Vol_4_Issue_1_(1)-3-250-264[1].pdf
Employee retention is a critical issue in Zimbabwe’s Higher Education (HE) sector, where economic instability, inadequate remuneration, and limited career development opportunities
contribute to high staff turnover. This study employed a systematic…

Position: 433 (53 views)

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