Browse Items (109 total)
- Collection: FACULTY OF COMMERCE
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SOCIAL MARKETING IN PROMOTING PRO-ENVIRONMENTAL BEHAVIOUR IN NOT-FOR-
PROFIT ORGANISATIONS: A CASE STUDY OF CONVENTIONAL CHURCHES IN ZIMBABWE
Environmental awareness has become an interesting area of study for organisations since they
all strive to contribute to the attainment of sustainable development goals. Social marketing is
one of the key strategies that is being harnessed by…
all strive to contribute to the attainment of sustainable development goals. Social marketing is
one of the key strategies that is being harnessed by…
Position: 389 (46 views)
CONSUMER EPIPHANIES ON DIGITAL BANKING RESILIENCE IN DEVELOPING
COUNTRIES. REFLECTIONS FROM ZIMBABWE
Position: 381 (52 views)
THE PRECURSORS OF POST -MERGERS AND ACQUISITIONS FAILURE IN ZIMBABWE’S PUBLIC LISTED COMPANIES
Position: 370 (61 views)
THE EFFICACY OF LEAN MANUFACTURING ON ORGANISATIONAL PERFORMANCE. A
CASE STUDY OF ZIMBABWEAN BEVERAGES MANUFACTURING COMPANIES
The impact of Lean Manufacturing (LM) on organisational performance is an ongoing
discussion globally. Zimbabwean companies have implemented LM tools for operational
performance across various industries. The Beverage industry has also been…
discussion globally. Zimbabwean companies have implemented LM tools for operational
performance across various industries. The Beverage industry has also been…
Position: 374 (59 views)
EXAMINING THE CONFLUENCE OF ARTIFICIAL INTELLIGENCE, LEGAL FRAMEWORKS AND
BUSINESS ETHICS: CONTEMPORARY ISSUES AND DEBATES
Artificial intelligence is influencing how businesses operate and how people live and work in
the 21st century. To remain competitive, businesses are forced to integrate AI in their
operations or else face relegation. Since many businesses have…
the 21st century. To remain competitive, businesses are forced to integrate AI in their
operations or else face relegation. Since many businesses have…
Position: 361 (78 views)
ROLE OF PUBLIC-PRIVATE PARTNERSHIPS IN ENHANCING TOURISM DEVELOPMENT
AND CONSERVATION EFFORTS IN NATIONAL PARKS IN ZIMBABWE: INSIGHTS FROM
GONAREZHOU NATIONAL PARK
Public-Private Partnerships (PPPs) have gained traction as innovative management strategies
for national parks globally, yet their role in Africa, particularly within Zimbabwe's Gonarezhou
National Park, remains underexplored. This study…
for national parks globally, yet their role in Africa, particularly within Zimbabwe's Gonarezhou
National Park, remains underexplored. This study…
Position: 379 (54 views)
THE PERFORMANCE OF MARKETING AGENTS IN CHIBUKU INCLUSIVE VALUE CHAIN IN BEIRA, MOZAMBIQUE BY FERNANDO FERREIRA ALVES
The study was aimed at building and driving actual and potential Chibuku beer marketing agents
towards an inclusive value chain, for performance and income improvement and lifting them from
low livelihoods. The purpose was to include the marketing…
towards an inclusive value chain, for performance and income improvement and lifting them from
low livelihoods. The purpose was to include the marketing…
Position: 387 (50 views)
UTILIZING FORENSIC ACCOUNTING TOOLS FOR ENHANCING FRAUD
PREVENTION AND DETECTION IN THE PUBLIC SECTOR: AN EXAMINATION OF ZIMBABWEAN LOCAL AUTHORITIES
Fraud poses a significant challenge to the public sector in Zimbabwe, with severe consequences.
Local authorities are tasked with developing effective strategies to combat fraud. This study aimed
to investigate how the application of forensic…
Local authorities are tasked with developing effective strategies to combat fraud. This study aimed
to investigate how the application of forensic…
Position: 357 (84 views)
EFFECTS OF CORPORATE GOVERNANCE PRACTICES ON THE FINANCIAL PERFORMANCE OF LISTED COMPANIES IN ZIMBABWE
The purpose of this study was to assess the effects of corporate governance practices on the
financial performance of companies that were listed on the Zimbabwe Stock Exchange (ZSE)
from 2014 to 2019. The major objectives of the study were to…
financial performance of companies that were listed on the Zimbabwe Stock Exchange (ZSE)
from 2014 to 2019. The major objectives of the study were to…
Position: 364 (75 views)