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GREEN MARKETING AND LIBRARY USER SATISFACTION IN ZIMBABWEAN STATE UNIVERSITIES
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Focused on Zimbabwe's academic libraries, this study examined how green marketing affects user satisfaction. The research was motivated by the fact that paper and paperboard, which are central to library functions, account for 65% of recyclable…
Position: 477 (3 views)
UNLOCKING A SUSTAINABLE GREEN GROWTH FRONTIER OF MANUFACTURING SMALL
TO MEDIUM ENTERPRISES IN THE FOURTH INDUSTRIAL REVOLUTION IN CHINHOYI
URBAN, ZIMBABWE
EN
Small to Medium Enterprises (SMEs) contribute significantly to economic growth and
sustainable development globally. However, their contribution to sustainable green growth in
the fourth industrial revolution has been largely not addressed by…
sustainable development globally. However, their contribution to sustainable green growth in
the fourth industrial revolution has been largely not addressed by…
Position: 431 (198 views)
SOCIAL MARKETING IN PROMOTING PRO-ENVIRONMENTAL BEHAVIOUR IN NOT-FOR-
PROFIT ORGANISATIONS: A CASE STUDY OF CONVENTIONAL CHURCHES IN ZIMBABWE
Environmental awareness has become an interesting area of study for organisations since they
all strive to contribute to the attainment of sustainable development goals. Social marketing is
one of the key strategies that is being harnessed by…
all strive to contribute to the attainment of sustainable development goals. Social marketing is
one of the key strategies that is being harnessed by…
Position: 405 (231 views)