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                <text>Staff  Publications</text>
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              <text>KEY LEADERSHIP FACTORS CRITICAL TO SUSTAINABLE BUSINESS&#13;
VIABILITY IN VOLATILE OPERATING ENVIRONMENTS: &#13;
A CASE STUDY OF ECONET WIRELESS ZIMBABWE LIMITED (1998-2017)&#13;
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          <name>Creator</name>
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              <text>DOUGLAS MBOWEN</text>
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              <text>This study was conducted to appreciate, fully, what leadership factors drive business&#13;
viability in volatile, unpredictable, complex and ambiguous (VUCA) environments with the&#13;
broader focus being on establishing the key leadership themes and factors influencing business&#13;
viability in an identified VUCA environment, namely Zimbabwe from 1998-2017. The study&#13;
made use of interpretive phenomenology as its paradigm, and was premised on qualitative,&#13;
single explorative and interpretive case study design and methodology. Data were generated&#13;
by the researcher through interviews, focus group discussions, with participants having been&#13;
purposively sampled. The analysis of the data made use of the modified Stevick-Colaizzi-Keen&#13;
method as described by Moustakas (1994), which resulted in the emergence of seven central&#13;
themes considered as essential ingredients for fostering resilience and viability for businesses&#13;
operating in VUCA environments. Based on the findings and discussions thereof, the&#13;
researcher then amended the “Attributional resilience model” by Gibson and Tarrant (2010)&#13;
and proposed what he has termed the Leadership-Driven Resilience Model (LDRM), which&#13;
theoretically proffers possibilities for business leaders to develop coping strategies in response&#13;
to difficult business operating environments. Recommendations for future research enquiry,&#13;
include the need to look at multiple case studies and be able to undertake comparisons on&#13;
viability dynamics across different organisations in VUCA environments. Further&#13;
recommendations are also directed towards governments to more effectively respond through&#13;
policy so as to ease off pressures as well as threats that VUCA environments thrust upon&#13;
businesses and for businesses operating in VUCA environments to consider viability factors&#13;
established in the study and then incorporate them into their strategy and operational planning&#13;
so as to guarantee survival as they navigate the difficult operating environments.</text>
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          <name>Publisher</name>
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              <text>ZIMBABWE OPEN UNIVERSITY </text>
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          <name>Date</name>
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              <text>2018</text>
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      <name>business environment</name>
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      <name>Business management</name>
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      <name>business viability</name>
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